"Pearls are part of the culture of Chanel. They are as identifiable to the Chanel brand as our suits."
In her designs Coco Chanel made her costume jewelry pearls emphatically bigger and in other colors than natural. Her pearl jewelry consisting of rows of pearls arranged in chokers, brooches and pendants, became a classics. The pieces of Coco Chanel jewelry remain in the collections of the House of Chanel to this day and continue to influence the jewelry fashion.
“Jewelry should be viewed with innocence, with artlessness, just as we enjoy the sight of an apple tree in blossom at the side of the road as we speed past in a motor-car.”